Finding a Setting Worthy of Your “Crown Jewels”

Keep all the Data in a single, unified Database – Oracle Exadata
For most companies, data is critical for the business's success or even basic survival. Information such as intellectual property, customer data, or financial records is rightfully called 'crown jewels'.
Unfortunately, as opposed to gold that you can just put into a safe, data only generates value when it's being actively used – accessed, transformed, visualized, or exchanged with partners – otherwise it only amounts to deadweight in with recurring storage costs. Even worse, unless access to the data is properly regulated and secured, it can potentially lead to a data breach and a hefty compliance fine. In other words, it is usually not the data itself, but the underlying data management platform that unlocks the true value of your crown jewels – that is, a database.
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