A Business Case for Customer Data Management
If you're reading this, you've already arrived at a couple of realizations:
This guide will help you build a convincing case that's focused on business value, so you can get the support and investment you need. The goal is not only to motivate and secure executive buy-in for creating a comprehensive view of your customers–from your CIO, CFO, CMO, or whomever the decision lies with–but also to keep the wider group of stakeholders engaged throughout the life of the initiative.
Read More
By submitting this form you agree to Informatica contacting you with marketing-related emails or by telephone. You may unsubscribe at any time. Informatica web sites and communications are subject to their Privacy Notice.
By requesting this resource you agree to our terms of use. All data is protected by our Privacy Notice. If you have any further questions please email dataprotection@techpublishhub.com
Related Categories: Analytics, Applications, Big Data, Cloud, Compliance, Data Analytics, Data management, Digital transformation, Email, Enterprise Cloud, ERP, NAS, Telecommunications
More resources from Informatica
CDP Beyond Marketing
Speed. Quality. Low cost. There used to be a saying that you could only have any two at the same time. But that was then. Today, consumers expect a...
MLOps: 5 Steps to Operationalize Machine Lear...
Today, artificial intelligence (AI) and machine learning (ML) are powering the data-driven advances that are transforming industries around the wor...
Intelligent Master Data Management For Dummie...
Intelligent Master Data Management For Dummies, Informatica Special Edition, consists of five chapters that explore the following:
In this bo...
